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Changing Faces of Andy As His New Clothing Range Is Reavealed



The cynics were quick to suggest Andy Murray would never make it to the top of the game after his first appearances on the game’s biggest stages in 2005 left questions aplenty, but his journey



since that has well and truly banished questions about his drive to succeed. In those days, his clothing collection was provided by Fred Perry, with the brand he was promoting named after



Britain’s most recent Wimbledon champion, with this video showing a raw Murray arriving on the world stage.





Murray’s career was then blown off course by injury problems that are haunting him to this day, but his clothing deal with Castore has still been a highly successful partnership for one of the most progressing brands in sport.



When Castore got into business with Murray, they were very much newcomers on the sporting scene, with one of their co-founders talking about the reasons why they picked Britain’s leading tennis player to be their first brand ambassador.



“You could not ask for a better association to launch a clothing brand than working with someone as iconic as Andy Murray,” Castore co-founded Tom Beahon told us.

“We were looking to take Castore to the next level and wanted some major athlete partnerships. I can’t speak for Andy, but I think the idea of working with a younger brand set up by two young British brothers really resonated with him and we were delighted to get him on board.

“He shows a big interest in our business and became a shareholder as part of the deal to come into the company and we are excited about what we can do together moving forward. Having a conversation

with an elite athlete and seeing his enthusiasm for our brand [and what] our plans were for the next five, ten and 15 years was exciting for us, and not normal when you are dealing with someone of his calibre.

“We took the view very simply that whether Andy ever stepped back on court again or not, he was and would always be an icon for British sport. He is one of a few handful of athletes to have have transcended his sport and become more than just a tennis player. He will resonate with sports fans for years to come; whether he comes back now and wins more Grand Slams or if he never wins another tournament.

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